Sortable, an automated ad operations company, is expanding into the Toronto market with two hires.

To help drive that expansion with client and publisher outreach, the Kitchener, Ont.-based company has added Jennifer Lee Fields (pictured left) as head of strategic partnerships and Lila Hunt as publisher solutions architect.

Fields comes to Sortable from Kijiji where she worked as head of national sales in Canada. Hunt most recently worked at Index Exchange as a manager of solutions architecture.

In a post on her move to the company, Fields said she first learned about Sortable when her former colleague Ryan Fuss joined as CRO earlier this year.

Fuss said the company’s current growth makes moving into Toronto the logical next step for the team. “We’re in a great position now to start working with some of the top publishers and partners in the industry,” said Fuss in a statement. “Collaborating with industry experts and fostering innovation in Canada’s largest city is key to our growth, and a natural next step for Sortable.”

Fuss told MiC that the company will be focusing on adding “publisher consultants” to the Toronto office before the end of the year, bringing on people in sales, account management and engineering.

Last year Sortable was named the eighth fastest-growing company in Canada on the Deloitte Fast 50 list.

Image (left to right): Jennifer Lee Fields, Lila Hunt