ICYMI: Who’s sponsoring the big game?

Plus, Canadian Society of Magazine Editors folds after 30 years and CTV greenlights new comedy from the writer of Modern Family.
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CTV unveils sponsors for Super Bowl LIV

When the San Francisco 49ers face the Kansas City Chiefs Feb. 2 for Super Bowl LIV, CTV and TSN will have the live broadcast from the Hard Rock Stadium in Miami, Florida. CTV has unveiled the returning and new sponsors for the game. GMC Canada and Nissan Canada return as official sponsors, with the latter being the official vehicle of the NFL.  Other returning partners include Maple Leaf, PepsiCo Canada, Questrade, SkipTheDishes, Subway and Wealthsimple. New partners include Bell, BMW Canada, Budweiser, Cavendish, Genesis Auto Canada, Hyundai Auto Canada, Intuit TurboTax, Irving Tissues, Stelara and Telus.

The game will be preceded by eight hours of pre-game coverage beginning at 10 a.m. ET and will follow up with a special edition of Sportscentre with Jay and Dan post-game.

Junos return with Alessia Cara to host

Canadian music’s biggest night returns March 15 from Saskatoon, Saskatchewan with host Alessia Cara who will also perform. The Brampton native and Juno winner leads with six nominations followed by Toronto rapper Troy Lanez, who is up for five. Allan Reid, president and CEO of CARAS/the Juno Awards and MusiCounts said Cara was tapped to host because, “her music and artistry has quickly grown to be internationally recognized.” Singer-songwriter, actor and author Jann Arden will be this year’s Hall of Fame inductee when the ceremony is broadcast on CBC from the SaskTel Centre at 8 p.m. ET.

Canadian Society of Magazine Editors folds

The Canadian Society of Magazine Editors, a Toronto-based national non-profit announced this week it will cease operations immediately. Dwindling membership numbers, event attendance and the organization’s financial state all contributed to the closure. Chris Bond, CSME president said the decision was a difficult one, “and didn’t come without much discussion and debate.” CSME was established in 1991 to be the voice of Canadian editorial professionals in the magazine industry, offering networking and development opportunities and producing the annual Editor’s Choice Awards. The organization’s remaining funds will be donated to a post-secondary journalism program yet to be decided.

CTV greenlights new comedy from Schitt’s Creek, Modern Family writers

Children Ruin Everything, a new comedy from Schitt’s Creek writer Kurt Smeaton and Modern Family writer Chuck Tatham has been greenlit by CTV. Smeaton and Tatham will executive produce the series expected to begin production this spring after having been in development since 2016. The eight-episode half-hour comedy follows Astrid and James, a couple who struggle finding balance being parents to two kids and who they were before parenthood; casting is underway.

 

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