Quebecor adds new digital director
Quebecor has added a new senior member to its sales team. Renaud Langlois has been appointed to the position of director, digital operations. He will oversee the company’s digital advertising operations and strategy, reporting to general manager of data and performance advertising Jean B. Péladeau. Prior to Quebecor, Langlois (pictured right) spent 15 years at La Presse where he worked in progressively senior roles, eventually becoming director of digital sales for the organization.
Former Cossette planner moves to Narcity
Julien This has been hired as a supervisor within the sales network at Narcity Media. This, who comes to the millennial-targeted media company from Cossette Media, will supervise, support and coach the company’s account managers in a newly created position amidst a period of growth for the company (its founder Chuck LaPointe told MiC in late 2019 that revenues had grown between 38% and 40% year-over-year). Prior to Cossette Media, This worked on the sales side across multiple media formats, including OOH/place-based (Newad, Zoom Media), traditional (CBC) and digital (Oboxmedia). Last year, Narcity focused its efforts on mobile expansion, as part of an effort to drive more audience engagement and revenue.
Canadian Grocer names new publisher
Vanessa Peters has been promoted to publisher of trade publication Canadian Grocer. Peters was the associate publisher at the title for 10 years when it was the property of Rogers Media. In 2015, she became a national account executive at Blue Ant Media’s Cottage Life. Following Canadian Grocer‘s acquisition by Ensemble IQ, she moved back to the magazine where she once again served as associate publisher. As publisher, she will report to Ensemble CEO Jennifer Litterick, and will focus more broadly on driving growth for the magazine through its work with partners.
Bloom taps former iProspect client lead
Paid search and social agency Bloom has added a new managing director in Toronto. Chris Kreuter, who joins the company from iProspect, will work toward expanding Bloom’s presence in Toronto. Bloom was originally founded in Montreal, however Toronto is now a focus of growth for the agency.