Programmatic advertising company Teads is now a fully omnichannel platform in Canada with the extension of its connected TV offering.

Teads first launched its connected TV services in the U.S. in September. The international expansion also includes Brazil, France, Germany, Italy, Mexico, Spain and the U.K.

With Teads’ addition of TV inventory in these regions, brands are now able to buy across TV, mobile and desktop through the platform, providing access to more than 20 billion monthly unique ad opportunities.

Alongside the global expansion, Teads has also integrated Comscore data into its solutions.

“As video is in our DNA, we are excited to offer our clients the ability to reach audiences across every major screen,” said Jeremy Arditi, co-CEO of Teads.

Like the rest of its offering, Teads is promoting its ability to provide business outcomes alongside reach as a differentiator for its foray into connected TV, offering advertisers access to creative optimization, interactive formats to drive more engagement, omnichannel frequency capping and remarketing, as well as omnichannel attention measurement. The company says the international rollout further carries out its mission to future-proof partner success by enabling quality at scale and building an optimal ad experience for brands and consumers.