Nikki Stone has been named Canadian CEO of Wavemaker, effective September 26. She will serve on GroupM Canada and Wavemaker Americas’ executive committees.

Stone brings an impressive media industry track record, marked by a strong focus on measurable growth strategies. She arrives at Wavemaker from Zenith Canada, where she was the EVP and managing director.

Before Zenith, Stone was EVP Publicis Media after spending more than seven years in senior positions at Active Media Services Canada. Dedicated to leading with purpose, Stone also sits on several boards, including Spark Centre, CMDC, and Brainwaves.

“Nikki stood out as the leading choice as she demonstrated the breadth of expertise needed to tackle the challenges our clients face today,” says GroupM Canada CEO, Kevin Johnson. “That expertise, coupled with her unwavering drive, track record for growth, and a human approach positions her as the perfect leader for Wavemaker and its people in Canada.”

In her new role, she will lead the Wavemaker Canada executive committee consisting of Andy Braunston, CSO, Patrick Renard, CFO, Cory Chisholm, VP operations, Chimi Nwagbara, VP investment, Corissa Henry, VP marketing sciences and Alice DiGiovanni, VP Client Leadership.

“Wavemaker’s philosophy of reinventing media and creativity, positively proving growth for clients mirrors my personal passion and values,” says Stone. “The company’s views on diversity, equity, and inclusivity as well as the importance they place on innovation have been something I’ve long admired. So, when the opportunity arose to join a team that supported the values and goals I align with, it was an opportunity I needed to pursue.”