Stingray Advertising has brought in two industry sales veterans to help expand its retail audio ad network, a medium that’s one of North America’s fastest-growing ad categories.

The two senior sales directors are Cheryl Luciani (pictured right) and Jennifer Mader (left), who each bring more then two decades of industry experience to their new positions.

Luciani has held senior sales roles at Star Metroland Media and Rogers Media and also worked on the agency side in broadcast investment and media buying posts at UM Canada, M2 Universal and Mediaedge.

Mader has held senior positions at Girlboss Media, MiQ Digital, House & Home Media and Media Experts focusing on sales strategy, integrated planning, team management, sponsorship marketing, digital marketing, and business development.

Stingray Advertising operates Canada’s largest retail audio ad network, delivering digital audio ads to nearly 3,000 locations, including superstores, pharmacies, grocery store, and discount stores.