The Canadian Young Lions competition is getting ready for its 2024 edition, with registration now open for a chance to represent Canada on an international level.
From March 2 to 4, teams of two will participate in a live competition in one of five categories: print, film, digital, media and marketer. The gold winners in each category will be able to represent Canada at the Global Young Lions Competition in Cannes, France, competing against gold-winning teams in the same categories from other countries all over the world.
Over the weekend of March 2, Canadian Young Lions competitors will receive a brief and complete the challenge it details for their respective category within a 24- or 48-hour time period. Their submissions are judged by a panel of industry leaders within each category. The Canadian Young Lions Gold, Silver and Bronze winners will be announced at the annual CMDC Summit in Toronto on April 24.
Registration for the competition will remain open until Feb. 11. The five-day International Cannes Lions Festival of Creativity, where the global Young Lions competition will be held, will run from June 17 to 21, 2024.
Last year’s Canadian Young Lions finalists competed against 228 teams from 70 countries in Cannes, with Marketers Mike Miura and Ryan Grippo winning Gold, and the Film team Cory Hansen and Anthony Curran, winning Silver. Two other teams – Thierry Lessard and Olivier Houle in Media, and Andronicus Wu and Jon Dawe in Digital – received shortlists at the global contest.
The Canadian Young Lions competition is organized by national daily news outlet The Globe and Mail. The jury chairs for the Canadian competition are Mary Maddever, EVP, Canadian media brands and editorial director for Brunico Communications (Media in Canada’s parent company) for the print, digital and film panels; Cathy Collier, CEO at OMD Canada for media; and Susan Irving, CMO at Kruger Products for marketers.
The full jury lists are below:
Young Lions Media Jury
Benjamin Ferreira, vice-président, stratégie, OMD
Helen Galanis, chief executive officer, Initiative
Richard Ivey, chief client officer, Media Experts
Sophie Laberre, chief client officer, Dentsu X Canada
Brooke Leland, managing partner, Jungle Media
Jennifer Lewis, chief client officer, Carat
Shannon Lewis, president, CMDC
Matt McGowan, general manager, Snap Inc.
Caroline Moul, president, PHD Media
Shelley Smit, chief executive officer, IPG Mediabrands Canada
Nikki Stone, chief executive officer, Wavemaker Canada
Alastair Taylor, chief executive officer, Publicis Media Canada
Sarah Thompson, president, media, Dentsu Canada
Noah Vardon, president, Havas Media Canada
Young Lions Print and Film Jury
Xavier Blais, creative director, Rethink Canada
Joseph Bonnici, chief creative officer, board member, Tadiem
Anne-Claude Chenier, vice-president principale, creation, Cossette
Glen D’Souza, head of creative, Forsman & Bodenfors
Krystle Mullin, chief creative officer, John St.
Mia Thomsett, creative director, The Leisure Department
Stephanie Yung, chief design officer, Zulu Alpha Kilo
Young Lions Digital Jury
Natalie Bomberry, VP, operations, Pilot PMR
Linda Carte, creative director, Fuse Create
Julie Desrochers, creative director, Sid Lee
Luc Du Sault, partner and CCO, LG2 Quebec City
Karen Howe, founder, The Township Group
Marty Martinez, chief creative officer, Tank Worldwide
Matthew May, creative director, Believeco
Roehl Sanchez, chief creative officer & partner, BIMM
Jenny Smith, president/executive creative director, Ray Agency
Young Lions Marketers Jury
Marie-Lou Blais, chief marketing officer, Decathlon
Katherine Debicki, chief marketing officer, KFC Canada
Laura Douglas, Dove marketing lead, Unilever
Deyra Jaye Fontaine, marketing strategist, Export Development Canada
Adrian Fuoco, vice president, marketing, Pizza Pizza Limited
Quincy Kelman, VP of marketing, Walt Disney Studios Canada
Steve Levy, Ipsos Canada
Devorah Lithwick, senior vice president & chief brand officer, Bell Canada
Leslie Malcolm, vice president of marketing, Molson Coors Canada
Aaron Nemoy, founder & chief executive officer, Crowdiate
Valérie Sapin, VP, marketing center of expertise, Desjardins
Jess Spaulding, chief marketing officer, PepsiCo Foods Canada
