Teads and ZoomerMedia have renewed their exclusive partnership for another year, giving Teads exclusivity on outstream ads across the Zoomer Digital Network’s (ZDN) digital platforms. This partnership renewal builds upon the previous exclusive outstream deal, which was specific to the blogTO.com website. ZoomerMedia will continue to use Teads’ outstream ad formats through direct sales.

This deal allows Teads to offer advertisers the opportunity to place outstream video ads within the context of brand-safe, relevant content on ZDN platforms, leading to less intrusive ad experiences for viewers. ZDN digital properties include blogTO.com, DailyHive.com, EverythingZoomer.com and the blogTO app. ZDN says the network reaches 18.5 million monthly active users with over a billion annual pageviews and social media engagements.

Dustin Titus, chief digital officer at ZoomerMedia Limited says, “We are excited to renew our partnership with Teads and further strengthen our digital offerings. Teads’ expertise in outstream advertising aligns perfectly with our commitment to delivering engaging content and experiences to our audiences. Together, we will continue to elevate our digital presence and provide advertisers with unique opportunities to connect with our valuable audience base.”

Teads is a global, cloud-based omnichannel platform. Its modular structure gives partners access to buy-side, sell-side, creative, data and AI optimization technologies. Teads partners with leading marketers, agencies and publishers through its 50 offices across more than 30 countries.

Toronto-based ZoomerMedia, a multi-platform media company, focuses on creating legacy and digital content appealing to Canadians from Boomer Zoomers to GenZ Zoomers. ZoomerMedia operates five TV, three radio, three print, and 22 digital properties. It produces original TV, radio, and podcast programming and also offers clients creative audio and video production services as well as bespoke events on site at its complex in Toronto’s Liberty Village.