MediaTonik has been signed as ad sales rep for Golf Le Monde, a Quebec-based golf and lifestyle brand.
GLM’s content, produced by Studio OB, is offered in five formats: the Golf Le Monde podcast, GLM En Voyage, 1 vs 1 duels, simulator tips, and a new web series featuring Canada’s first team of female golf content creators.
Studio OB said the new partnership will enable GLM to strengthen its presence in the Quebec digital market.
GLM is the latest addition to MediaTonik’s portfolio. The Quebec advertising network last week announced a partnership with Nordy Media’s Quebec newspapers Journal Accès and Le Nord.
Blue Ant expands FAST presence on Roku
Blue Ant Media has launched its Declassified FAST channel on The Roku Channel in Canada.
Declassified looks into the secrets behind stories, ranging from conspiracies and catastrophes to engineering and ancient civilizations. It joins Blue Ant’s lineup of free-streaming channels already available on Roku in Canada, including Love Pets, Total Crime, Homeful and HauntTV.
Programming on Declassified includes San Andreas: A Race Against Time; Who Sank the Titanic?; Roman Megastructures; Forbidden History; and Spycraft.
Headquartered in Toronto, Blue Ant Media creates and distributes programming for streaming and broadcast platforms around the world. It also operates free streaming and pay TV channels under several media brands, including Love Nature, Cottage Life, Smithsonian Channel Canada and BBC Earth Canada.
WhatsApp adds new features on Updates tab
WhatsApp has added new privacy-compliant features to its Updates tab that are designed to help users discover more channels and businesses.
Users will now be able to subscribe, for a monthly fee, to receive exclusive content from their favourite channels. There is also a new “promoted channels” feature in search that will suggest other channels that might be of interest.
WhatsApp is now also enabling channels and businesses to pay to appear in Status so users can find out more about products and services.
WhatsApp says the Updates tab is used by more than 1.5 billion users every day.
