pexels-burst-374777

Spotify brings interactive podcast ad format to Canada

Canadian Tire, Tim Hortons and Mazda are among the early brands using CTA cards, which resurface ads the next time users open the app.

data privacy

Havas adds a ‘safe haven’ for data collaboration to its planning platform

LiveRamp’s privacy-focused tech will be integrated into the agency’s Converged platform to help gain insights by combining data sources.

corus

Corus puts Q107 morning show on hiatus following discrimination claims

Derringer in the Morning will be off the air pending an investigation and human rights complaint following Jennifer Valentyne’s allegations of harassment and abuse.

Screen Shot 2022-05-26 at 11.01.54 AM

Survivor keeps its spot at the top: Numeris

Meanwhile, the three Canadian teams in the Stanley Cup playoffs deliver big audiences in their home markets.

AOY loggo

Entries for the first phase of AOY close on Monday

Agencies have five days to state their intent to enter the competition this year.

hivestack

Hivestack makes its OOH inventory available on Yahoo’s DSP

The programmatic company is giving advertisers another omnichannel platform through which they can access its network of digital screens.

pexels-cottonbro-5081930(1)

Nielsen joins TikTok’s Media Mix Modelling

The measurement company will help the social platform develop its data processes and help advertisers better understand campaign results.

ScottHagedorn

Scott Hagedorn joins Publicis in new ‘solutions architect’ role

The former OMG exec has been tasked with combining data, creative and media capabilities to develop new offerings.

retro radio

Air Transat holds the top spot in Toronto: Media Monitors

Radio buys stayed relatively similar among advertisers in both TO and Montreal.

pexels-kindel-media-6572957

RBC adds global and local sponsorship to women’s golf portfolio

The bank is sponsoring Women’s Golf Day and presenting the movement’s first event in Toronto.

programmaticads

Talon Outdoor joins COMMB to grow Canadian presence

The OOH specialist agency plans to use COMMB’s capabilities to extend its U.S. work north of the border.

pexels-eren-li-7241551

Corus podcasts added to Spotify’s ad network

Ad inventory on Curiouscast shows will now be available through the Spotify Audience Network.

nesresso

Nespresso extends its partnership with Salut Bonjour

140