Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
Toronto Star

NordStar agrees to acquire Torstar at higher price

Following a second proposal, NordStar has upped its pledged payment to $0.72 per share.

AGT

AGT stays on top, but loses viewers: Numeris

Montreal and Edmonton grew overall as individual markets, while the Quebec Francophone TV scene was tepid.

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Auto explodes on Montreal radio: Media Monitors

Bedding, auto and finance categories are increasing their buys in both cities, marking the first week of significant lifts in Montreal all summer.

Toronto Star

A second proposal emerges in potential Torstar sale

The offer is not a formal bid, and Torstar’s board continues to recommend that shareholders vote in favour of NordStar’s offer from May.

printing press

Postmedia revenue drops 28.4%, company lifts salary rollback early

Cost-saving initiatives helped Postmedia mitigate loss this quarter, but year-to-date revenue is still down nearly 15%.

Andree Lau

ICYMI: Andree Lau to leave HuffPost

Plus, Metro Morning gets a new host, and the NHL’s return to play could involve as much as six games per day in August.

footballShutterstock

Will sponsors become more engaged in the debate over team names?

Belairdirect said it will end its relationship with Edmonton’s CFL team if it does not make concrete steps toward changing its name.

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As the ad market braces for impact, how will digital fare?

While digital will grow, the pace will be slow – but eMarketer predicts spend will eventually return to double-digit growth in 2021.

IGTV

Where are social media users getting their news from?

Plus, the Reuters Digital News Report breaks down which news brands Canadians consider trustworthy.

AGT

Consistency is key as America’s Got Talent tops the charts: Numeris

Vancouver’s viewers also tuned in more enthusiastically to their favourite shows.

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What happens when consumer concerns around hate speech match brands’

The CMA’s John Wiltshire says the average Canadian has “woken up on the issue,” which is driving an urgency in brands.

subway2

QSR makes a comeback on Toronto radio, Montreal stays tepid

Meanwhile, the provincial governments in both locations took different strategies with their buys.

Quebecor OOH

Quebecor streamlines DOOH with Broadsign partnership

The media company will centralize the purchasing and planning of its OOH inventory.

AGT

Summer TV: Slumped or pumped?

Although there are fewer powerhouse programs this year than last, well-loved favourites are still proving to be reliable for viewers.