Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
AGT

AGT stays hot, but the summer TV lull looms: Numeris

While the competition powerhouse remains a favourite, some markets opt for news and reruns.

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Can advertisers fare without Facebook?

A boycott of the company could prompt change, and industry insiders believe it might convince other media platforms to amp up their attribution game.

retro radio

Toronto radio market buzzes amidst reopening: Media Monitors

Meanwhile, Montreal’s market stayed tepid.

HP Wave

Should brands get in on the Houseparty?

The video chat wars are heating up – is Houseparty worth diving into even without traditional ad placements?

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Device and media consumption during the pandemic may have peaked

The outside world is proving tempting – for now – as Canadians start to settle into their own personal new normals.

Corus

Corus revenue down 24%, radio revenues cut in half

Despite engaged audiences, solid subscription revenue and increased interest in its digital product, TV revenues dropped by 21%.

AP Bio

ICYMI: Peacock originals coming to Canada, CBC sets diversity goals

Plus, CWA Canada is set to add workers from two prominent media organizations to its membership.

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NLogic and TVBeat partner on inventory service

The new software will allow broadcasters to organize their inventory and report on campaigns faster.

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New Corus partnership allows for integrations in Fortnite, Call of Duty

The agreement with adtech network Playwire will also allow for esports sponsorships and influencer work.

ANTONIA THOMAS, CHRISTINA CHANG, NICHOLAS GONZALEZ, FREDDIE HIGHMORE

Bell Media adds linear attribution to SAM buying system

The change will allow SAM to become a broader 360-degree tool.

AGT

America’s Got Talent tops the charts: Numeris

The summertime lull continues, but AGT managed to grow its national audience.

departure

Corus unveils Global, specialty pickups

Despite filming restrictions and cancellations, several new and returning dramas have found a place on the schedule.