Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
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Snap sees big lift in revenue, but stock slides

Lifts in revenue were driven by increased activity on Story Ads and Commercials.

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New Broadsign partnership focuses on measurement

Working with tech firm AdMobilize, Broadsign will be able to offer instant updates on impressions and demographics for OOH campaigns.

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Kinetic links brands to Canadian Olympians and fans in Japan

The OOH specializing agency has partnered with Japan’s Live Board in order to add the Olympic venue inventory to its Canadian DSP.

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YouTube was Google’s fastest-growing ad segment in Q4

The tech and media giant released results specific to the video platform for the first time.

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Media Experts appoints new EVP

After 13 years with Media Experts, Karel Wegert’s remit has expanded from largely digital to helping the agency with its overarching strategy.

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Programmatic concerns shift from fraud to audience

Integrated Ad Sciences’ new Industry Pulse Report indicates that the biggest concern for digital advertisers is ensuring their targets are hit.

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Fujifilm, Raptors develop sponsorship deal

The deal is part of a broader campaign to get people printing more of the photos they take.

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Spotted! Brands can tickle the ivories at Metro Centre

Oxford Properties’ piano staircase, which was installed this summer, is now open to brands.

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Televisions still have higher penetration than smartphones: study

Plus, voice is now used by more than a quarter of Canadians, but e-sports and wearables remain niche.

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Dentsu dials back ad spend predictions slightly

The company’s Media Brands president Hisham Ghostine on where Canada’s strengths and weaknesses lie.

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What does Canada’s social snapshot look like?

One social media platform is rising much faster than others.

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The CMA on privacy, progress and future-proofing brands

The CMA has issued an updated privacy compliance guide, covering everything from breaches to cookie consent, in light of recent changes.