Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
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ICYMI: Wavemaker recognized for workplace culture

Plus, COMMB gets a new member and CBC’s new show tackles “humour resources.”

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GroupM leads globally, Omnicom in Canada: RECMA

The rankings are based off of qualitative scores including resources in digital and content, and client profile.

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Ad revenue rebounds for Spotify

The quarter added almost three times more ad-supported users during the quarter than it did paying subscribers.

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TheScore’s Q4 revenue cut in half

While the summer months were difficult for the company, a strong September means Q1 is shaping up well so far.

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Masked Singer continues its hot streak: Numeris

Some shows posted improvements, but a returning favourite knocked a rising star off its throne.

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Pinterest teams up with YSL Canada for new ad format

The social platform is adding video to its shopping catalogues in an effort to create some holiday shopping magic.

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Elle Canada shutters Toronto office, eliminates four jobs

The magazine will continue to operate, although editorial will be run out of Montreal with assistance from freelancers.

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Auto remains hot in Toronto and Montreal: Media Monitors

Finance, QSR and professional services saw consistent lifts as well.

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Could Canada’s ad spend recovery be swifter than other countries?

SMI’s data shows that digital was barely down this quarter, and TV is faring better here than in other nations.

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Quebec will soon get its own local Love Island

The show has been a hit with sponsors so far – now it’s hoping to capture French-Canadian audiences.

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Media City, Signpatico join forces to become Vendo

The two companies are using their regional footholds as an advantage in their growth strategy.

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Newspaper reach, influence continues to drop

The bright spot is community news, where reach is still strong among all demos.

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Nerf’s new content program is all about brotherly love (and rivalry)

A social campaign, featuring Brady and Matthew Tkachuk, highlights the fun of playing with (and competing with) your siblings.

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The verdict: How GMC used social to rethink a big reveal

Trade and auto shows were on the back burner, so the manufacturer rewrote its own playbook, down to the timeline.

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ICYMI: Shareholder shakeup at MediaCentral

Plus, Signal Hill gets ready for more podcast insights, and CBC expands its political coverage.