Jennifer Horn
A deeper look at the 2024 Media AOY winners
Profiles on Initiative, UM and Media Experts show how each agency is differentiating themselves beyond the work.
Who won what at the 35th Agency of the Year awards
Rethink made Agency of the Year history by winning its sixth consecutive gold.
Dairy Farmers of Ontario brings Milk Masters back to CTV.ca
The show is returning to the Bell Media platform for a second run next month.
MiC Roundtable, Part 3: how the industry can thrive in the future
Industry leaders talk challenges they may face in five years.
MiC roundtable, Part 2: forecasting mass audiences and role of AI
Industry leaders discuss how media is evolving.
Media Roundtable, Part 1: current spend trends
Industry leaders discuss which channels they’re funneling marketing funds towards.
Cannes 2024: Dentsu and SkipTheDishes pick up Media Gold Lion
“Inflation Cookbook,” which helped families make healthy meals with on-sale grocery items, touted as the future of what media looks like by judges.
Cannes Lions 2024: Canada hauls in 8 Media Lions
Here are the silver and bronze winners.
Cannes Lions 2024: Who has a chance at a Media Lion?
Canada was recognized 21 times on the media shortlist.
Sarah Thompson and Dentsu Media part ways
While at the helm, Thompson helped the agency score contracts with major brands.
MiC Roundtable, Part 3: The fear of missing out on untapped audiences
In the third and final installment of the discussion, media and marketing leaders explore the opportunities that exist when it comes to targeting.
MiC Roundtable, Part 2: Is the industry preparing for the potential fall of local media?
Media leaders and marketers discuss the business opportunities and requirements for brands to invest in traditional platforms.
MiC Roundtable: Where are media dollars going?
Media leaders and marketers discuss the challenges they’re (still) facing when it comes to closing the gap between digital and traditional media investment.
Canadian agencies win Grand Clios in Media and OOH
VML and Rethink both picked up the program’s top awards for work with VW and Coors Light.
Universal Music returns artists to TikTok
The social and music media giants have reached a deal that, in addition to improved artist compensation, also includes AI protections.
