Jonathan Russell

Contact Jonathan by sending an email to jrussell@brunico.com

Articles by Jonathan Russell

Sobeys’ social-first contest invites picnickers to like national pride

The contest is a part of Sobeys summer campaign, “So Canadian,” which spans a range of social and digital tactics.

Specsavers goes big for Vision Health Month campaign

The eyecare brand’s OOH and social campaign is rooted in its ‘Should’ve Gone to Specsavers’ platform.

KitKat Canada urging Gen Z to take a break (from their phones)

The national, digital-first campaign rewards a reduction in screen time with free bars.

Upfronts 2025: Amazon Canada unveils interactive video ads, pause ads

The streamer’s inaugural Canadian presentation also included a new NBA partnership.

Industry News: Acast launches AI-powered podcast ad planning

Plus, Environics Analytics and Caddle expand partnership.

WPP Media launches as fully integrated, AI-powered media company

Connected by WPP Open, WPP Media unites media, data and production capabilities.

People Moves: Shannon Robinson named associate VP at Publicis Canada

Plus, Horizon Media expands digital activation team with three hires and OMD Canada appoints new senior director of marketing science.

Discover Halifax’s audio campaign targets stressed out urban professionals

‘Sounds Like You Need Halifax’ repositions travel marketing as a sensory wellness intervention.

Lesley Conway named head of Walmart Connect

The former Mindshare Canada CEO will oversee Canadian strategic direction of the ad platform.

Bahama Mama streetcar wraps target routes passing LCBO stores

Media partner Hatch64 also leveraged Meta and digital OOH channels.

2025 Canadian Out-of-Home Awards unveil winners

Canadian brand Greenfield Natural Meat Co. among the recipients.

Industry News: Acast launches Talent-Voiced ads

Plus, Bell and Zoom open collaboration platform with AI Companion.

Vistar Media begins offering OOH planning software

Adstruc is now officially available to Canadian advertisers following its aquisition from PJX Media last year.