Kristyn Anthony
The Good Doctor back on top: Numeris
Across the country, the hospital drama returns to the top of the charts along with the 40th season premiere of ‘Survivor.’
ICYMI: Kinetic Canada bulks up, Facebook drops music tool
Plus, Stingray brings a country music channel to the Canadian market.
Red Magnet taps Devyn Perry for managing director
Former Wavemaker exec focused on how tech and data are blending media and creative.
DAZN launches global sponsorship opps for Canadian brands
Through a new global football sponsorship package the sports streamer is aggregating assets across its platforms.
Kristine Lyrette and Publicis Media part ways
After five years as president of Zenith, a company spokesperson confirmed her departure.
The Oscars take the top spot: Numeris
The 92nd Academy Awards topped markets across the country with an AMA of 4.8 million.
Crave launches first French brand integration
The bilingual campaign, with Destination Canada, will run on digital and linear channels in a six-part, three-minute episodic series.
PressReader grows its offering for digital readers
A licensing deal with Dow Jones brings the daily digital edition of The Wall Street Journal to subscribers outside the U.S.
Pattison merges digital division ahead of programmatic expansion
The company’s place-based brand Onestop will amalgamate with the larger digital brand.
American Standard finds itself a home with HGTV Canada
In a first for the kitchen and bath fixture company, the partnership will allow the brand to integrate its products in the $ave My Reno and Family Home Overhaul series.
Puma and Havas target sneakerheads on bevy of social platforms
To launch its Future Rider sneakers, the brand is activating across Spotify, Twitch, Snapchat and TikTok.
Auto show spends big: Media Monitors
Sunwing falls from the top spot in Toronto while Bell and CTV maintain the Montreal market.
‘Fashion’ looks to a more inclusive future
No longer a ‘women’s magazine’ the 43-year-old brand is moving with the culture, says its EIC and is a magazine for all.
Digital giants account for $25 billion in global ad spend
FAANG brands – Facebook Apple, Amazon, Netflix and Google – up 2019 ad spend more than 20%.
Quebecor tackles branded content with new platform
Content marketing is on the rise, says exec, and Hublo gives it a digital home with high reach.
