Loukia Papadopoulos

Contact Loukia by sending an email to lpapadopoulos@brunico.com

Articles by Loukia Papadopoulos
Quesada Burritos - Tacos-QUESADA NOW SERVING THE OFFICIAL BURRIT

Quesada sponsors Canada Soccer

The partnership will see Quesada develop soccer-related contests and themed menu items.

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EssenceMediacom appoints new CEO

The new agency was created in April 2022 and merges Essence and Mediacom.

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Nearly half of Canadians game every day

A Dentsu Canada study finds that 48% of gamers say they have purchased a brand after seeing or interacting with that brand in-game.

Photo by Matt Haughey

BuzzFeed launches data services suite in Canada

Lighthouse allows advertisers to tap into BuzzFeed’s data to learn more about specific audiences through research and insights.

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The CMDC appoints six new board members

Each new member is a key industry leader.

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Meta releases new retail-focused ad automation tool

Advantage+ shopping campaigns automates up to 150 creative combinations at once.

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What’s behind Canada’s ad spending dip?

Darrick Li, managing director for Canada at Standard Media Index, explains a reversal of the continued growth.

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Spotted! Climate change melts The Toronto Star’s newspaper boxes

The OOH experience is the first of several that will promote different areas of the newspaper’s coverage.

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Cineplex adds 19 shopping centres to digital signage network

A partnership with Primaris REIT will bring CDM’s offering to 13 new markets.

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Avocados From Mexico sponsors Tennis Canada

The brand will be across both the Montreal and Toronto stadiums during the National Bank Open.

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Horizon Media Canada hires VP of digital activation

Mat Horst fills a role created to service the agency’s rapidly scaling business in Canada.

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REV TV seeks sponsors for its EV racing broadcast

Extreme E promotes the capabilities of electric SUVs and is meant to draw more eco-conscious advertisers.

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Recipe Unlimited and Flow Beverage partner with Tennis Canada

The brands will bring refreshments and food to the 350,000 fans on-site at the National Bank Open.

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Vendo Media makes merger official, names new president

Sylvio Deluca will lead operations at the company formed from the merger of Media City and Signpatico.

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QYOU Media to launch Indian gaming channel

The channel will be available in September.