Loukia Papadopoulos
Toyota buys the top in Toronto radio: Media Monitors
Meanwhile Virgin Plus takes the top spot in Montreal.
The Trade Desk signs a location data company on to UID 2.0
Drako data can be used by advertisers in a privacy-conscious way.
Kits launches podcast on the “criminally overpriced eyewear industry”
The comedic podcast follows a fictional host and producer as they uncover where all our glasses come from.
Cogeco becomes Quebec representative for MiQ
The partnership will offer cross-platform, audio, video, connected TV and digital signage solutions.
Tech layoffs are beginning to concern media agencies
With so much talent headed out the door, advertiser support and long-term innovation will likely be affected.
Rogers Sports & Media introduces self-serve ad platform
The new service will give small business clients access to a full range of the company’s owned and represented digital properties.
Ancestry launches paid content series with Radio-Canada
The shows explore the genealogy of Canadian musicians, boosted by the viewership of En direct de l’univers.
CAA merges six magazines into a unified platform
Finally Content will take over publishing for the auto brand with an eye toward broadening its audience and advertiser opportunities.
Mediabrands and Scope3 to reduce digital advertising’s carbon footprint
The companies will develop services and products to standardize the measurement and reduction of emissions.
Jennifer Bidwell joins Horizon Media as VP of business solutions
The executive has over 17 years experience in sales leadership.
SponsorPulse launches new audience network
Working with Dynata and MiQ, the company is using data about sports, music and entertainment to reach fans.
CAA tops radio buying for the second week: Media Monitors
Bell also held on to its top spot in Montreal.
True Media appoints new VP media director
Michelle Menard has been promoted internally.
CMA appoints new president and CEO
Alison Simpson has been hired to lead the organization.
Leger acquires CPG specialized U.S. market research company
Together the companies will create panels of consumers whose behaviors they can follow over the years.
