Patti Summerfield

Amid continued rev declines, Corus expands multi-year agreement with Bell
As part of the deal, Flavour and Home will be available on Stack TV.

Canadian Blood Services shifts media account to Cairns Oneil
The agency will help launch a new brand platform and campaign for the organization this year.

Predictions 2025: Scott Stewart urges industry to walk the responsible media talk
Media in Canada continues its look into the future of media, with the help of industry leaders.

Scotiabank Hockey Day will air in six languages for the first time
Scotiabank makes Hockey Day in Canada available to stream for free on Sportsnet.

Scott Stewart departs Glassroom for Epitaph Group
The media veteran takes on the newly created role of EVP, managing director of the independent media agency.

Horizon Media Holdings appoints first president
Bob Lord brings more than 30 years of marketing, media and technology expertise to this newly created role.

Canadians trust brand employees over influencers: report
The the Leger DGTL 2025 study covers social media behaviours and preferences of different generational cohorts.

Horizon brings integrated agency to Canada
Launched earlier this month in the U.S., One Horizon is a full-service offering.

Pinterest hires new VP global agency sales from TikTok
Soniya Monga also worked in similar roles at Snap, Microsoft and Linkedin.

Industry News: Samsung adds Letterman TV to its FAST roster
Plus, Hyundai is sponsoring NHL content on Prime and Buzzfeed sells studio behind its “Hot Ones” YouTube show.

Omnicom-IPG merger seen as a boon to independents and boutique agencies
Industry leaders weigh-in on the benefits of the formation of a global giant.

More than 1 in 5 Canadians watch FAST channels: Report
According to MTM’s latest study, the most popular platform is Pluto TV, which is used by nearly a quarter of FAST viewers.