Patti Summerfield

The Alliance for Audited Media brings new evalution tool to market
The media assurance provider created a new tool for identifying verified digital inventory.

COMMB now measures all major elevator networks
Vertical Impression is the latest elevator network to become a COMMB member.

Canadians are moving to cheaper tech services: report
Nearly 1 in 3 Canadian households have reduced expenses by modifying or canceling some of their subscriptions.

GroupM levels up leadership team
Emily Del Greco has been tasked with handling operations, partnerships, strategy and corporate development.

SJC Media and Optable launch audience targeting platform
Audience+ uses first-party data, custom segments and proprietary clean room technology.

Numeris appoints new president and CEO
Alicia Olson-Keating returns to Canada from Australia to lead the audience data company.

Competition Bureau sues Rogers for misleading ads
The Bureau alleges that Rogers falsely promoted unlimited data for mobile plans that actually do have data limits.

Amid continued rev declines, Corus expands multi-year agreement with Bell
As part of the deal, Flavour and Home will be available on Stack TV.

Canadian Blood Services shifts media account to Cairns Oneil
The agency will help launch a new brand platform and campaign for the organization this year.

Predictions 2025: Scott Stewart urges industry to walk the responsible media talk
Media in Canada continues its look into the future of media, with the help of industry leaders.

Scotiabank Hockey Day will air in six languages for the first time
Scotiabank makes Hockey Day in Canada available to stream for free on Sportsnet.

Scott Stewart departs Glassroom for Epitaph Group
The media veteran takes on the newly created role of EVP, managing director of the independent media agency.