Staff
Agency of the Year 2021 shortlists: Media and Digital
The rollout of this year’s finalists begins, starting with those that have been thoughtful about their use of platforms, data and technology.
The 2022 AToMiC Awards co-chairs announced
Nina Patel and Ian MacKenzie will lead jury deliberation for next year’s awards, which has now opened for entries.
Here are the 2021 Media Agency of the Year judges
Jurors for the Media, Digital, PR and Design AOY awards have been announced, with the winners to be announced on November 10.
Shortlist jury announced for 2021 Media Innovation Awards
A team of brand and media experts has been enlisted to narrow down two years’ worth of entries.
Polar Ice becomes official Canadian vodka of the Toronto Blue Jays
The vodka brand is focusing on retail and Rogers Centre activations to start the partnership, though more above-the-line activities are part of future plans.
Kraft Heinz revives What’s Cooking as a digital platform
The company’s data transformation continues, creating a destination for chefs to commercialize their audience and home cooks to learn.
Walmart Connect accelerates its retail media plans in Canada
The renamed Walmart Media Group is pursuing a self-service platform and DSP partner to take full advantage of the opportunity in retail media.
Rogers Sports & Media enters (another) OOH partnership
Rogers’ Al Dark says the company is taking a “bullish” approach to investments in OOH as it partners with Vertical Impression’s residential network.
