Sherry Noik
Industry News: Telus TV adds Radial Entertainment FAST channels
Plus, Samsung Ads and Amazon Ads announce integration in the U.S.
WARC upgrades global ad revenue forecast through 2027
Canada is expected to see growth thanks in part to hosting FIFA World Cup matches next year.
Year in Review: Omnicom Media Canada’s Noah Vardon
Media in Canada interviews executives at Canada’s leading agencies to get their take on 2025.
Video storytelling at the heart of WestJet’s holiday campaign
The annual ‘Christmas Miracle’ program aims to connect with Canadians during their holiday viewing and family time.
Matt & Steve’s named official Caesar of the Toronto Maple Leafs
The RTD cocktail brand will have in-arena visibility as well as co-branded elements in POS displays.
Spotted! Winter stunt show, activities at Market Mall
The activation involves partners Sunshine Village, Curling Alberta and the Canadian Olympic Committee.
TTC proposes in-tunnel motion ads ahead of 2026 FIFA World Cup
The full-motion video displays would be supplied by Vancouver-based Adtrackmedia.
SharkNinja returns with expanded Global TV holiday campaign
This year’s ’12 Days of Gifting’ once again leverages multiple platforms and ad formats.
YouTube drops first year-end recap
The report includes regional lists and shareable personalized summaries for eligible users.
Customer wishlists take over Sephora’s holiday OOH
The ‘Holiday Hints’ campaign turned personal DMs into public billboards to let gift-givers know what to buy.
Industry News: Instacart adds Home Depot Canada
Plus, PWHL Toronto Sceptres signs Mr. Sub as official partner.
Corus announces 20 sponsors for ‘Countdown to Christmas’
Sponsorships are a growth area for the company, according to its SVP of media sales.
Exclusive: The most active TV advertisers for Black Friday
Home, kitchen and bath retailers accounted for nearly half the ad volume in all major markets.
Cossette, Publicis win Best of Show honours at MIAs
Ben Seaton was also recognized for his contribution as Media Leader of the Year.
Top podcast rankings hold steady in October
A number of new shows debuted on Triton Digital’s top 100.
