Sherry Noik
Toronto Raptors introduce new partnership programs for 2025-26
Tangerine, McDonald’s and Amazon Web Services aim to give fans greater access and new experiences.
Loblaw pilots in-app grocery scanning at 3 Toronto stores
Eligible PC Optimum members can scan items as they go and check out in a dedicated lane.
The Hip, Alessia Cara among artists on Canada Soccer music project
The Perfect Pitch album, to be released ahead of the World Cup, will support youth soccer programs.
Tree Canada branches out for 1st national awareness campaign
Signifly Montreal helped the non-profit pivot its media strategy to a digital- and video-led approach.
Sports Moves: Curling Canada extends partnership with Days Inns
Plus, the NHL makes Corpay its official foreign exchange provider.
World Series Game 7 was most-watched Rogers broadcast ever
An average audience of 10.9 million tuned in to the deciding game between the Toronto Blue Jays and the Los Angeles Dodgers.
Two Canadian media veterans launch news site
The Level aims to show every story from two different perspectives.
NHL launches hockey skills YouTube series
The 9-episode ‘NHL Hockey Academy’ is co-branded with the league’s official sports drink partner Bodyarmor.
Nearly 40% of Canadians watched Blue Jays’ ALCS
Games against the Seattle Mariners drew 4.7 million viewers on average.
Cogeco Media continues rise in latest Canada Podcast Ranker
CBC/Radio-Canada once again dominates the market.
Canadians concerned about digital deception in news: survey
A majority of respondents worry about the potential for AI-generated content to mislead consumers.
Boost billboards feature built-in way to move
The supplement drinks brand turned the double-O in its name into physical equipment that passersby could use for free.
RBC announced as naming rights partner for Toronto concert venue
Budweiser Stage at Ontario Place is now the RBC Amphitheatre, the bank and Live Nation Canada announced Tuesday.
‘Coffee & Cream Roadshow’ promotes Quebec City to event planners
A number of tourism, hospitality and supplier partners collaborated on the B2B campaign.
Spotted! Brands pitch in to whip up Blue Jays excitement
Dedicated ads and activations are popping up all over Toronto to take advantage of the moment.
