Sherry Noik

Contact Sherry by sending an email to snoik@brunico.com

Articles by Sherry Noik

CRTC denies complaint against QUB Radio airing on competitor station

Bell Media and Cogeco wanted the content pulled from Montreal French-language radio station CJPX-FM.

(Image: ontario.ca)

Ontario anti-tariff ads lead to breakdown of trade talks with U.S.

President Donald Trump suspended all trade negotiations in response to the campaign.

(Image: thepwhl.com)

Sports Moves: PWHL, NBA ink skincare brand sponsorships

Aveeno Canada teams up with women’s hockey, while CeraVe partners with men’s basketball.

Bell Media inks deal with Tubi for ad sales, content

Plus, Bell Media teams with Environics Analytics on new TV campaign measurement tool.

(Image courtesy of Silk & Snow)

Silk & Snow’s first pop-up turns home goods into art installations

The activation is the first work since naming Mosaic its XM AOR in July.

(Image: mlb.com/bluejays)

Sports Moves: Blue Jays’ Game 7 clinch broke Sportsnet viewership record

Plus, Miller Lite is single-title sponsor of Netflix’s Montreal Expos documentary.

Federal government should spend ad dollars on Canadian media: survey

In the Ipsos survey for the Toronto Star, 83% of respondents support the idea of a ‘buy Canadian’ mandate.

The global digital trends brands need to know about

The Digital 2026 report crunched the numbers from a number of global data partners.

(Image: canadasoccer.com)

Canadian Club teams up with Canada Soccer and CPL

The three-year partnership comes as the men’s national team gets set to play in the 2026 World Cup.

(Image courtesy of Canadian Tire Corporation)

Canadian Tire to sell iconic Hudson’s Bay striped blankets

The initiative is in partnership with the Gord Downie & Chanie Wenjack Fund and will support Indigenous grant programs.

Cineplex selling digital media business to U.S. company for $70M

As part of the deal, Cineplex will continue as the exclusive ad sales rep for CDM’s DOOH network across Canada.

Gen Z is not a monolith: study

Citizen Relations identified 5 distinct personas, each of which interacts differently with brands.

Push Media appoints Gino Cantalini as its first chief brand officer

The appointment follows other additions to the agency’s senior leadership, with more announcements to come.

Spotify drops an album to help media planners

The platform has created six original songs that demonstrate how to maximize its ad tools.

Spotted! TurboTax ‘concierge’ at Cineplex theatres

The off-season activation is aimed at putting tax experts face-to-face with consumers.