Account Win
National Bank renews media assignment with OMG
The bank has a new agency team to help it with its growth plans by reaching clients, employees and communities.
GoodLife picks Carat for media
The gym chain is preparing to launch a new brand platform and “re-ignition” campaign this fall.
Carat picks up assignment for Vinted Marketplace
The agency will help the second-hand fashion app fuel growth in Canada.
Barrett and Welsh selected as multicultural agency for Simplii Financial
The agency will reinforce Simplii’s simplified digital services for newcomers to Canada.
Havas wins media AOR duties for Wolverine Worldwide
Canada will be a focus market in an assignment that covers footwear brands like Merrell, Saucony, Sperry, Hush Puppies and Keds.
Wavemaker appointed AOR for Sun Life Canada
The financial services brand will continue to scale up its focus on digital media and marketing strategies.
Mondelez sticks with VaynerMedia and Publicis in Canada
The confectionery company’s media review did, however, lead to many changes globally,
Canadian Real Estate Association picks NFA to handle media and creative
The integrated assignment will initially be focused on new platform to be launched next year.
Dialekta expands remit with ITHQ into traditional media
The performance agency will be handling the school’s marketing across digital and offline platforms.
St. Michael’s Foundation picks Epitaph as its media AOR
The hospital has picked three new agencies to lead the second year of the $1 billion “Humancare” campaign.
Banfield and Ethnicity Matters named AORs for National Arts Centre
The agencies will team up to handle media, creative and a strategic priority to drive diversity in the gallery’s spaces.
Zenith wins media AOR duties for Intuit in Canada
The Publicis agency is putting its ROI-focused approach to work on the TurboTax and Quickbooks brands.
CBC renews AOR assignment with Initiative
The agency will continue to handle media duties across the pubcaster’s broadcast and digital properties.
Wavemaker named global AOR for Audible
The agency’s offices in 10 countries will be working as part of a network delivering an approach tailored to each market.
Just For Laughs taps Cartier Media for this year’s festival
The agency will develop a 360-degree media strategy for the event, which is marking its 40th anniversary.
