Account Win
Touche! renews with Tourisme Montreal, expands duties with Metro
The agency is once again handling the grocer’s media in Ontario, while also signing on to help a long-time tourism client navigate a new business reality.
Holding companies still ‘dominate’ Canadian media pitches
Listenmore’s annual pitch report found a 195% increase in the number of accounts up for grabs last year.
Media assignment among series of new Telus RFPs
The telco will continue to work with The&Partnership and Cossette, but wants to bring on new partners to meet increased demand for creative and strategic work.
PHD wins media duties for Cineplex
The Omnicom agency will help the theatre operator navigate its post-pandemic path forward.
Cairns Oneil named media AOR for Nature’s Path
The assignment covers planning and buying duties across North America.
Horizon expands assignment with A Place For Mom
The agency has added the assisted living service’s digital media buying to its print and TV assignment.
Bath Fitter picks Media Experts to lead planning and buying
The agency will help the company tackle its ambitious post-pandemic growth goals.
National Bank renews media assignment with OMG
The bank has a new agency team to help it with its growth plans by reaching clients, employees and communities.
GoodLife picks Carat for media
The gym chain is preparing to launch a new brand platform and “re-ignition” campaign this fall.
Carat picks up assignment for Vinted Marketplace
The agency will help the second-hand fashion app fuel growth in Canada.
Barrett and Welsh selected as multicultural agency for Simplii Financial
The agency will reinforce Simplii’s simplified digital services for newcomers to Canada.
Havas wins media AOR duties for Wolverine Worldwide
Canada will be a focus market in an assignment that covers footwear brands like Merrell, Saucony, Sperry, Hush Puppies and Keds.
Wavemaker appointed AOR for Sun Life Canada
The financial services brand will continue to scale up its focus on digital media and marketing strategies.
Mondelez sticks with VaynerMedia and Publicis in Canada
The confectionery company’s media review did, however, lead to many changes globally,
Canadian Real Estate Association picks NFA to handle media and creative
The integrated assignment will initially be focused on new platform to be launched next year.
