Digital

CMDC launches new campaign to champion local media
The initiative aims to encourage collaborative action in the face of economic pressures and misinformation.

Upfronts 2025: Netflix unveils series of ad formats
The platform is also allowing advertisers to incorporate their first-party data against its audience.

Upfronts 2025: Disney unveils ESPN streaming platform
But it was Disney+ and its latest content that took centre stage at the event.

Stingray shuts down Alberta TV stations amid financial struggles
The company says that support through the Online Streaming Act has been limited.

Upfronts 2025: WBD shares details of new ad solutions
The network also announced that its streaming service Max will revert to its original name.

Industry News: Tradable Bits powers NSL’s fan engagement strategy
Plus, Vendo Media will represent G3 Media’s OOH network sales.

Media leaders concerned ad spend not going to Canadian media
CMDC report also found that 96% of senior marketers use AI in some capacity.

Bell Media sees continued YoY revenue increase
However, that operating revenue decreased from last quarter’s Q4 2024 results, which were $832 million