Interactive
Spotted! Lollipops no one wants to talk about
An exhibit from the Canadian Centre for Child Protection and No Fixed Address brings to light the epidemic of online child pornography.
Spotted! Chill out in Quebec City
A converted shipping container gives summer visitors a taste of what winter is like in the capital.
Spotted: Aperol pops up to spritz Queen West
The month-long pop-up bar brings a little Italian aperitivo culture to Toronto, following the increasing popularity of the Aperol Spritz.
The Amazing Race Canada hits a high for sponsors
The new season will also feature the return of Bell Media’s Super Pods.
OverActive Media gets into events with new acquisition
The e-sports entertainment company will launch new division, OAM Live, presenting opportunities for brand partnerships and growing its own audience.
Gosee TV partners with Flowplayer on e-comm tool
The Go Shop Player tool allows viewers to buy items featured in videos in just a few clicks.
MiC Roundtable: Keep it relevant, not creepy
Our panel of agency and brand experts weigh in on data and whether Canada will follow Europe’s GDPR lead.
Elle Canada, Elle Quebec launch new retail strategy
Editor Julie Buchigner said the new custom content approach is indicative of modern editorial times.
Spotted! Bad Moms’ confessional vending machine
How Entertainment One is reaching out to Christmas movie-goers before Halloween.
Toronto to get its first VR lounge
While only 9% of Canadians believe they’ll consume more VR next year, founder Jonah Brotman said this presents a massive market opportunity.
Spotted! Microsoft’s frozen moment
Xbox promotes its newest game with an experience that’s paused in time.
TV and digital numbers up for Oscars
Sunday night’s broadcast brought big numbers on TV and sharp increases in online viewers.
Samsung aligns with TIFF to get phones into film-lovers hands
As official partner of the film festival, the electronics company’s strategy is built around using its latest tech to connect “young-minded” Canadians with their passions.
Chat network lays out red carpet for brands
Waterloo-based Kik Interactive’s new president of services to drive developer-rich opportunities for brands.
Twentieth Century Fox takes ‘Home’ on the road
The studio has partnered with Jam Van to promote its animated movie around the city.
