Radio

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ICYMI: Google’s FLoC is now open for testing

Plus, Spotify acquires a Clubhouse competitor and Hivestack further extends its reach in U.S.

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StackAdapt adds programmatic audio to the platform

With over half of Canadians tuning in, the DSP layers podcasts, streaming music and digital radio into the programmatic media mix.

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QSRs, food and beverage hungry for more radio play: Media Monitors

Restaurants and grocers upped their play counts in Toronto, while government stayed on top in Montreal.

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Lotteries buy the top in Toronto: Media Monitors

OLG maintains the top spot in Toronto, governments surge again in Montreal and automakers continue to rise in the radio ranks.

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Automakers accelerate their radio buys: Media Monitors

Domestic and international automakers boosted buys last week, but OLG and the Government of Quebec stayed on top.

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TikTok focuses on traditional media in first North American campaign

The social platform is relying on TV and radio to show 90% of Canadians the kind of content its creators come up with.

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Which radio stations have grown their share?

David Bray takes another deep dive into Numeris’ PPM numbers for the winter.

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Bell Media prepares to launch French-language news service

Noovo Le Fil will air on Noovo’s TV, radio and internet channels.

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Podcasters and wireless carriers boost their buys: Media Monitors

Lotteries and QSRs topped the rankings Toronto, and online gaming made a move in Montreal.

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Lotteries double down in Toronto: Media Monitors

QSRs still held strong in the Toronto market, while most categories dropped play counts across the board in Montreal.

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DAX becomes Canadian partner for NPR’s podcasts

The network becomes the exclusive source for Canadian advertisers looking to reach the audiences of programs including Fresh Air and Planet Money.

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What Spotify’s audience network will offer ad buyers

The audio streaming company is beefing up the reach and optimization offered by its ad products.

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Governments move up in Toronto and Montreal: Media Monitors

McDonald’s still maintains a strong radio push in both markets, but, categorically, QSRs dropped down.

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Rogers names partners getting free ad space through “All In”

The new equity-focused CSR initiative provides free ad and creative services across all of Roger’s channels.

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McDonald’s buys big in Toronto and Montreal: Media Monitors

The QSR and government categories also dominate the airwaves in the two markets.