CEO Joseph Leon shares why the practice is becoming more crucial these days, especially for media agencies.
The first of the major social media companies to report its revenue and users for the quarter did not disappoint. In fact, it exceeded expectations.
The platform is following in the footsteps of Instagram and TikTok with an official music library to enhance content.
As the brand looks to increase its ecommerce sales, it’s seeking skincare-savvy social users.
Users can now make purchases with a few taps from IGTV, Stories and Live, with Reels coming sometime in the future.
The platform helped the QSR look beyond brand lift and purchase intent as proof points for a social campaign.
Pinterest is a very different platform from Instagram and Snapchat. Will Story Pins help it assimilate, or differentiate?
Between self-care, home improvement, kid-friendly projects and long hairstyles, men have proven that their interests go beyond stereotypes – and so do certain platforms.
Tandem represents a new era of branded content for the pubcaster, with more investment and more defined leadership.
While a potential partnership with Oracle would apply only to the U.S., it could affect brand spending at home.
The series is part of a broader campaign by Amex Canada to promote and help small businesses.
The new feature could give brands more opportunities for organic connection, but it could also sour users.
In a study provided to MiC, Horizon Media found that a sizeable number of Canadians view the platform as a source of brand discovery and connection.
The deal with Blue Ant Media to purchase Omnia Media has officially closed, strengthening Enthusiast’s entertainment network.
With more homebodies looking for at-home creativity and a broader drive toward ecommerce, the quiz is giving Pinners a new way to curate their boards.