With more homebodies looking for at-home creativity and a broader drive toward ecommerce, the quiz is giving Pinners a new way to curate their boards.
Could one withstand the ad industry’s widespread softening more than the other?
YouTube might have a head start, but IPG Mediabrands’ audit shows that all platforms have something to work on.
Hellmann’s is the latest brand (of many) to integrate into the game. How has the platform changed the way marketers think of gaming?
The brand paired with “DIY Mommy” Christina Dennis to show how bleach can be used safely to create DIY disinfectant.
The platform will broadcast WNBA matches, while also letting fans cheer hockey players “in-arena.”
A campaign is now live in Canada across print, broadcast and digital channels.
Ad revenue and active users beat Wall Street expectations – but the effects of the July ad boycott haven’t fully materialized, yet.
Stocks took a brief tumble, but the social media giant is still seeing one of its best market performances to date.
Wavemaker Listens helps clients understand audiences and consumer conversations by turning social signals into actionable insights.
Could new options for advertisers give it an ad opportunity amidst Facebook boycotts?
Plus, the Reuters Digital News Report breaks down which news brands Canadians consider trustworthy.
The CMA’s John Wiltshire says the average Canadian has “woken up on the issue,” which is driving an urgency in brands.
Plus, Scott McGillivray launches a podcast and Gameloft debunks gamer myths.
A boycott of the company could prompt change, and industry insiders believe it might convince other media platforms to amp up their attribution game.