
Creating digital opportunities around Bell Media’s premium content
Bell Media’s Connected TV and activation tools enable unduplicated reach and cross-channel optimization.
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Using AI to redefine localized marketing
Locala’s new Insights AI allows marketers to get the lay of the land like a local.
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And the Google Search Honours Awards finalists are…
Returning for a second year, the program recognizes Canada’s best AI-powered search marketing campaigns for 2024.
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Creating opportunities on the open internet
The Trade Desk helps advertisers make more of their investment outside of walled gardens
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MiQ: Know what every media dollar will achieve
Guaranteed Performance solution delivers specific outcomes and lowers the risk in media buying.
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Teads: Crafting a cookieless future
Proprietary tech to help brands future-proof their digital strategy
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The ever-expanding possibilities of programmatic
Let’s face it, cookies were an easy-bake solution. But, maybe easy isn’t always best?
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How TikTok’s winning formula drives business results
Designed to entertain and built to perform, TikTok can boost conversion on and off the platform for advertisers.
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Understanding what drives Canada’s sports fans
Vividata’s Sports and Esports database can help marketers evolve their playbooks.
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Prepping for puck drop
As live audiences continue to grow and evolve, Rogers Sports & Media is finding even more ways to engage with hockey fans.
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Next gen addressable TV to land in Canada
Bell Media’s new offering delivers on the promise of mass personalization; less complexity and more granularity
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The Trade Desk’s “Better Together” Approach
The platform expands its offerings and reach to help target the full funnel.
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Native Touch helps brands navigate omnichannel advertising
The platform is using a holistic approach to advertising, extending mobile-first strategies to all programmatic channels.