Instagram launches group livestreams
Live Rooms are the latest feature on the platform’s streaming option, drawing comparisons to Clubhouse.
Torstar is eyeing online betting
The expected opening of the online gaming market may carry media and sponsorship opportunities to support the company’s mission.
The Egg Farmers update targeting strategy for new campaign
The organization has partnered with theScore and Flipp to better target demos where it sees opportunity for growth.
Twitter and So.da start a new social ecomm project
Corus’ digital agency builds on a branded content partnership after finding that it helped drive lower-funnel metrics.
Spotted: Kraft Heinz keeps things slow
OOH focused on anything that tests your patience is part of a campaign centred on a website that intentionally takes forever to load.
M32 adds features and new publishers
The ad tech company has more support for audio ads on its publisher platform, which now counts RNC and Ricardo as clients.
ICYMI: Sportsnet expands WWE programming
Plus, Waze expands its ad tools and John Hinds retires from News Media Canada.
The numbers behind TikTok’s content safety efforts
The platform’s latest transparency report shows how many videos it removed for violating its guidelines.
Reprise is harnessing AI to optimize performance media
The global agency taps artificial intelligence expert Vincent Spruyt to lead its new AI division.
DAX becomes Canadian partner for NPR’s podcasts
The network becomes the exclusive source for Canadian advertisers looking to reach the audiences of programs including Fresh Air and Planet Money.
