The Good Doctor back on top: Numeris
Across the country, the hospital drama returns to the top of the charts along with the 40th season premiere of ‘Survivor.’
Kellogg Canada inks multi-year sponsorship with MLS
Snack brands Pringles, Rice Krispies, Pop-Tarts and more will be integrated during TV broadcasts.
How digital shifts will affect the Olympics
A new study by MIQ shows that there’s a strong digital appetite for the Olympics, but CPMs are also on the rise.
Eight sponsors coming to Big Brother Canada
The long-running partnership with Wendy’s will continue for another season, while new travel, food and beauty brands have joined the show.
Why Corus wants to get back to ‘edgy’ with The Edge
The B Team premiered this week, as the station looks to find its footing with a voice that is edgy, not alienating, for audiences and advertisers.
CMDC appoints new chair Stuart Garvie
The GroupM CEO will take the place of former chair Kristine Lyrette.
Auto dominates radio buying in Toronto: Media Monitors
In Montreal, however, CTV was back on top as the biggest buyer in radio.
How Covenant House is catching mass audiences with its new campaign
The ads use social media and OOH executions to reach both young people and their parents.
GE Appliances strikes another soccer deal
The brand has chosen to focus more on soccer sponsorships than other more high-profile sports in an effort to engage with a family-friendly game.
Judges announced for 2020 Young Lions competitions
With the deadline approaching at midnight tonight, meet the experts that will evaluate this year’s entries and send the winners to Cannes.
Bell Media broadens tennis coverage, extends curling deal
After growing its tennis audience, TSN will bring more global events to the forefront.
Ideon Media inks Bustle deal
CEO Kevin Bartus says the opportunity is compounded by Google’s shift to eliminate third-party cookie support.
ICYMI: Kinetic Canada bulks up, Facebook drops music tool
Plus, Stingray brings a country music channel to the Canadian market.
Why OOH continues to grow spend
From spirits to meal delivery, advertisers share how they’re getting creative with this analogue favourite.
