SNL premiere draws record viewers, but Masked Singer prevails: Numeris
An historic SNL showing and a breakout week for The Masked Singer had viewers singing TV’s good graces.
Mindshare global CEO is out
Nick Emery has been ousted following what management calls “a clear breach of the company’s code of conduct.”
Axel Dumont takes on a national role as Cossette Media president
As the agency experiences new growth, V7 Media’s Joseph Leon will focus more on high-level duties.
RBC Training Ground finds a new media partner
Content will roll out across Bell Media properties including TSN, etalk, Crave and others.
Why National Newspaper Week went high fashion
As the country looks to newspapers for truth, the organization took an edgy step.
Broadsign inks a new DSP partnership
The OOH platform’s newest partnership will allow buyers to execute plans based on data like traffic and weather patterns.
Toronto and Montreal see radio rebounds
Both cities saw increases from government and unions, home and hardware stores and more.
Shiseido builds a beauty box on Pinterest
As the brand looks to increase its ecommerce sales, it’s seeking skincare-savvy social users.
Eat It Up Media gets into place-based sales
With experiential at a halt, the shop made its first major move in digital OOH.
Cineplex responds to temporary cinema closures in Ontario
CEO Ellis Jacob says there has been no evidence of COVID-19 spread at its theatres.
ICYMI: White Ops to change its name
Plus, Hayley Elsaesser has paired with News Media Canada, and CBC has paused Battle of the Blades temporarily.
Audioboom enters Canada through Rogers Sports & Media partnership
The U.K.-based distributor and producer will officially allow Canadian brands to purchase ads through a homegrown partner.
Pelmorex sees more than a dozen layoffs
The Weather Network parent co has eliminated 14 positions across various business units.
CBC presses pause on Tandem to review service
Unionized CBC staffers expressed concerns about the branded content unit’s impact on the broadcaster’s reputation.
CBC eliminates 130 positions
EVP Barb Williams says COVID-19 “doesn’t change” that the pubcaster was already facing a shortfall due to advertising declines.
