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Sleep Country starts the year as the most active advertiser on radio
The latest AdEase report shows that London Drugs ranked second in the week of Dec 30 to Jan 5.
Coca-Cola turns to social media to launch emotional ad in Quebec
The brand closed 2024 with a campaign that pays tribute to singer and songwriter legend Jean-Pierre Ferland.
TikTok prepares for possible U.S. ban
Amidst promises to advertisers, the company’s head of ad sales in North America has stepped down.
Horizon Media Holdings appoints first president
Bob Lord brings more than 30 years of marketing, media and technology expertise to this newly created role.
Predictions 2025: Helen Galanis on working towards a common goal
Media in Canada interviews executives at Canada’s leading agencies to get their take on what we can expect in 2025.
Christine Saunders joins Dentsu Canada
The former Starcom CEO will be stepping the role of CEO, Media Practice.
Rogers, Corus in dispute over channel packaging, realignment
Rogers has filed to appeal a decision from the CRTC to prevent it from moving Corus channels Home and Flavour.
Happy holidays from Media in Canada
We’ll be back in the new year!
SiriusXM launches first activation of the season with the Toronto Raptors
The multi-year partnership between the two brands kicked off in 2023.
Canadians trust brand employees over influencers: report
The the Leger DGTL 2025 study covers social media behaviours and preferences of different generational cohorts.
Year in Review: Kevin Johnson and Ben Seaton on media that connects
Media in Canada interviews execs at Canada’s leading agencies to get their take on 2024 and what we can expect for next year.
Pattison adds Montreal’s Bixi to its portfolio
The partnership follows the win of the Réseau Express Métropolitain transit system in 2023.
What the rise of video podcasts means for advertisers
Experts weigh in on the evolution from an audio-only medium to a multimedia experience.
Horizon brings integrated agency to Canada
Launched earlier this month in the U.S., One Horizon is a full-service offering.
Tim Hortons stays in first, followed by Crave
Audible and Coca-Cola also made AdEase TV’s top 5 for the week of Dec. 9 to 15.
