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Blog: We’ve gone full Truman Show, and not the way you think

Outgoing MiC editor Bree Rody combines her obsession with media and pop culture, and contemplates the topsy-turvy future of the top funnel.

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Dentsu’s declines remain in double digits

The holding co is in the midst of a comprehensive review of its brands, as well as office space, shared services and more.

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People Moves: CBC, Quebecor and more

A sports and sponsorship veteran is returning to the CBC, while a new position has been created at TLN.

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DTC and ecommerce growth buoy AcuityAds revenue in Q3

Connected TV and self-serve also grew, although the travel and hospitality sector spent less on ads overall.

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Masked Singer returns to the top, This is Us debuts high: Numeris

The Big Three took number two, while The Masked Singer, SNL and The Amazing Race continued to dominate.

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Spotify makes another acquisition, this time in podcast adtech

The megaphone acquisition could help Spotify up its game in the eyes of aspiring audio advertisers.

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MKTG picks its new leaders

David Chong and Andrew Shulman are longtime consultants whose backgrounds will help brands pivot to digital activations.

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Raincoast Crisps pair with Ricardo for the holidays

The overall content campaign is focused on pushing sampling and conversion.

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Fuel’s latest win signals expansion in English market

With Anglo representation for Re/Max’s ad inventory, this gives Fuel a national edge in the real estate vertical.

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Many big radio buyers ease off in Toronto: Media Monitors

BMO topped the Toronto charts, but with only 866 ads in the market.

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Pandemic social boost was bigger among lower-income Canadians

The MTM also found that desktop is not dead thanks to lockdowns, but lack of dining out and travel may have affected Instagram.

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S4 Capital shows growth against digital media, content segments

The firm run by Sir Martin Sorrell is seeing profits rise quickly in the Americas.

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Pattison and Environics team up to study movement data

While movement has increased in general, people with higher household income tend to move around more.

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How Nissan served ads to 150 different audiences

The digital-first strategy, including a partnership with DAZN, helped engaged different targets from stargazers to sports fans.

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Quebecor’s revenue for Q3 is up

The gains came mostly from the telecommunications segment, while media revenue’s decrease was in the single digits.