Pattison launches annual Elevating Voices grant program
The initiative will grant $1 million in media space to organizations driving diversity efforts.
Omnicom Media Canada names Shelley Smit CEO, Noah Vardon as GM
The news comes as the group begins restructuring following the acquisition of IPG.
Kruger partners with NBA’s Scottie Barnes for media stunt
The Toronto Raptors player temporarily changed his name for a Scotties Facial Tissues campaign.
Boursin Bistro brings ‘Emily in Paris’ to Toronto
The one-night only pop-up is part of the brand’s global partnership with the hit Netflix show.
McDonald’s tops latest radio ad chart: AdEase
Subway and Shopper Drug Mart re-enter the ranking for the week of November 24 to 30.
Omnicom to cut 4,000 jobs and consolidate agencies: Financial Times
The company has reportedly begun restructuring in earnest after closing its acquisition of IPG last week.
Industry News: Stingray Radio expands Calgary footprint
Plus, NABS-BEC launches 2026 ‘Media Sale’ fundraiser to support media professionals.
Corus announces 20 sponsors for ‘Countdown to Christmas’
Sponsorships are a growth area for the company, according to its SVP of media sales.
ROM and Cairns Oneil launch first 3D DOOH ad
The full-motion 3D ad features a hammerhead shark swimming across the wall of the TTC platform.
MTM Jr: The next generation of news consumers
A look at the key demographics of kids that access news and the sources they use.
Publicis, Mediabrands, OMG top Q1-Q3 new business report
Spark Foundry tops 32 competitors to be the leading Canadian agency, according to the latest COMvergence data.
CBC’s ‘Make the Season Kind’ returns with food trucks, celebs
The campaign’s pop-ups and new faces aim to reach audiences less familiar with CBC.
Agency leaders weigh in on Omnicom’s acquisition of IPG
Why the merger may create opportunities for boutique and independent media agencies.
Exclusive: The most active TV advertisers for Black Friday
Home, kitchen and bath retailers accounted for nearly half the ad volume in all major markets.
Spotted! CIBC unveils gallery-style activation at Pearson Airport
The bank launches the pop-up store as it continues expanding its media collaboration with the GTAA.
