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America’s Got Talent stays on top: Numeris

TVA programming dominated French Canadian viewing and the return of HGTV’s Island of Bryan proved popular nationwide.

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Curate Mobile launches privacy-centric programmatic platform

Kismet is a mobile-first programmatic offering that features outcome-based pricing and provides more transparency around the mobile user journey.

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Torstar and Enthusiast Gaming partner for new channel

AFK provides a platform for Gen Z audiences to engage with news and current events, and brands with an opportunity to authentically connect with them.

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OLG bets on radio in Toronto: Media Monitors

QSRs and financial institutions maintained a strong showing in both radio markets, despite dips in play counts week-over-week.

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Pringles aims for lower-funnel audiences

The Kellogg chip brand relied on programmatic DOOH to get in front of shoppers as close to the point-of-purchase as possible.

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MiQ adds to its Canadian leadership team

The programmatic media partner promotes Joe Peters to MD of Canada, and brings on Suzan Barrett in a newly-created VP account management role.

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Time well spent: a 30-year retrospect

After three decades in the business, Sheri Metcalfe reminds us that despite advancements, there are universal truths maintaining media’s pivotal role in advertising and marketing.

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How Twitter Canada is preparing for Tokyo

Leading up to the Summer Olympics, the social platform provides brand guidance around activation during the 16-day event.

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TikTok Canada activates around new Indigenous creator partnership

The platform ran a cross-country multi-platform media campaign to celebrate Indigenous communities and stories.

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Purolator delivers small business grant contest

The contest is positioned to provide the growing number of Canadian small businesses with marketing and other financial support.

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DAZN Canada adds more rugby to its slate

The sports streamer continues to add to its schedule, further supporting an always-on sports schedule.

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DAZN partners with UEFA and YouTube to grow women’s sport

The landmark announcement brings women’s soccer to viewers for free via YouTube for the first time.

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Pinterest bans weight loss ads

The ad policy update expands on existing ones prohibiting body shaming and dangerous weight loss claims.