SpotifyDWeekly

Ad revenue rebounds for Spotify

The quarter added almost three times more ad-supported users during the quarter than it did paying subscribers.

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Canada’s total ad spend to drop 8.7% this year: eMarketer

Digital ad spending will grow in the market – only slightly – but represents well over half of the country’s ad spend.

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Media is the strong point for WPP as its declines soften

The holding company feels relatively optimistic about momentum as it picks up new business and media begins to rebound.

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TheScore’s Q4 revenue cut in half

While the summer months were difficult for the company, a strong September means Q1 is shaping up well so far.

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The Distillery District gets an ad partner in Eat It Up Media

The historic district’s ad units will include banners, murals, projections and experiential.

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National Bank inks a new sponsorship deal

The bank is the new presenting sponsor of L’actualité‘s annual Growth Leaders 2020.

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Masked Singer continues its hot streak: Numeris

Some shows posted improvements, but a returning favourite knocked a rising star off its throne.

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Pinterest teams up with YSL Canada for new ad format

The social platform is adding video to its shopping catalogues in an effort to create some holiday shopping magic.

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Omnicom’s organic growth decline stays in double digits

Health business is climbing, but revenue from CRM and travel clients continues to drop.

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Elle Canada shutters Toronto office, eliminates four jobs

The magazine will continue to operate, although editorial will be run out of Montreal with assistance from freelancers.

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Auto remains hot in Toronto and Montreal: Media Monitors

Finance, QSR and professional services saw consistent lifts as well.

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Could Canada’s ad spend recovery be swifter than other countries?

SMI’s data shows that digital was barely down this quarter, and TV is faring better here than in other nations.

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Gave Lindo to lead TikTok’s Canadian content strategy

The former CBC exec will lead the platform’s strategy and operations in Canada.

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Quebec will soon get its own local Love Island

The show has been a hit with sponsors so far – now it’s hoping to capture French-Canadian audiences.

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Media City, Signpatico join forces to become Vendo

The two companies are using their regional footholds as an advantage in their growth strategy.