Articles Tagged ‘2017 Scotiabank NHL Centennial Classic’
NHL to kick off centennial celebrations with PreGame party
The two day Toronto event borrows elements from the recent World Cup of Hockey, while also launching new initiatives aimed at the coming anniversary.
Scotiabank signs on as title sponsor for 2017 NHL Centennial Classic
The deal marks the first time the financial company has signed on as title partner of a signature league event.
Popular
- Lesley Conway named head of Walmart Connect
- UM named media agency of record for 7-Eleven
- Microsoft shuts down its DSP, shifts focus to own AI-powered ad platform
- Endy partners with WNBA in the brand’s largest sponsorship deal to date
- Spotted! Warner Bros. rolls out bloody stunt for new Final Destination
