Articles Tagged ‘Abcon Media’

TTCwifi

TTC wifi logins are up, but is that a win for brands?

Mindshare CEO Devon MacDonald and Havas Village CEO Alex Panousis on why nine million impressions doesn’t necessarily mean customers are engaging with ads.

Shawn Mendes

Spotted! A Shawn Mendes mural comes to life

The mural made of flowers was executed by Havas Media and Abcon Media to promote the Toronto-born artists’ upcoming global tour.

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Abcon Media adds to Vancouver parking network

With OOH space at just as much of a premium as the city’s real estate, the company has taken up residence on columns, walls, barriers and other faces.

Bay and Dundas location

Cieslok Media grows large-format inventory

The OOH company has acquired several big-size murals and wall banners.

FootballShutterstock

ICYMI: Super Bowl live-streams and living ads

In case you missed it: CBS will live-stream Super Bowl ads online in 2016, Woodbine Racetrack is adding topiary advertising and Fifth Story has hired a new director.

TMM projection

Abcon Media partners with The Media Merchants

The companies will offer advertisers a wide array of non-traditional OOH ad opportunities, including interactive night projections and vending machine apps.

F&B Auto-prompt

Michelob Ultra takes to the links

The Labatt brand is targeting high-end golfers by placing interactive ads on golf carts.

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Abcon Media tees off with a golf ad network

The media co will have ad consoles in golf carts across Canada, targeting high-income male consumers.