Articles Tagged ‘activations’

Bonterra and Volkswagen aim to drive sustainable change
The collaboration includes a series of pop-ups, a national contest, in-store promotions and influencer engagement.

Jimmy The Greek becomes the official Greek restaurant of Toronto FC
The brand says it has realigned its media spending to better connect with the team’s fans.

Simons kicks off first sports sponsorship deal with the NSL
As a fashion partner, the brand will dress the league’s reporters and create content highlighting the players’ styles.

Shein aims to be more than a fashion brand with hands-on experience
The brand’s new pop-up builds on the success of its previous activations.