Articles Tagged ‘Air Canada’

Air Canada returns as a Canadian Olympic sponsor

Expect a new athlete-led campaign in January as the airline continues its 30-year involvement with Canada’s Olympic teams.

Ford stays on top: Media Monitors

The auto industry once again dominated as Toronto’s biggest category buyer, while the TV category was back on top in Montreal.

Ford cruises to the top: Media Monitors

The auto industry once again dominated as Toronto’s biggest category buyer, while the TV category was back on top in Montreal.

Aimia reports net loss in Q3

Revenues and billings for the September-ending period were both down year-over-year.

Fido takes the top: Media Monitors

The auto industry remains dominant in Toronto, while CTV goes big in Montreal.

Acura Dealers drive to the top: Media Monitors

The auto industry remains dominant in Toronto, while CTV goes big in Montreal.

Air Canada stays on top: Media Monitors

The airline bought the most radio advertising in Toronto for the second week in a row.

Air Canada lands at the top: Media Monitors

Although Air Canada purchased the most radio spots, the highest category buyers in Toronto were car and truck dealer associations.

Twitter partners with TSN and Sportsnet for hockey highlights

Through the platform’s Amplify program, users can share quick clips from the game featuring pre-roll ads of varying length.

Why Rio inspired Air Canada to get more social

The national carrier is building engagement around the Olympics through an enhanced Twitter strategy, including a custom emoji.

New Air Canada campaign takes flight for Rio

The carrier has unleashed new creative through a multi-platform campaign that includes social-to-broadcast integration.

Visa sponsorship sees CBC put VR in Games spotlight

With branded partnerships tripled over Sochi, the pubcaster is stretching its legs in producing custom content for the Games.

360 video takes viewers on a virtual trip

Tourism Australia is showcasing Brisbane in a new display ad unit.

Air Canada digi-targets potential U.S. expats

Tapping into anxiety around U.S. election, the airline launches a lighthearted digital and social campaign inviting Americans to give Canada try.

World Cup of Hockey sponsor slate revealed

From airlines to jerseys, the list of partners for this fall’s hockey tournament has been released.