Articles Tagged ‘Alex Panousis’

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What to expect from Google’s cohort-based future

Early results are promising, but experts see hurdles when it comes to performance marketing and setting an industry standard.

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How do we move forward in 2021?: column

Carat Canada CEO Alex Panousis predicts how agencies will shift from “getting it done” to getting back to thriving.

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From CARD: Media’s evolution for 2021

Alex Panousis and Ishma Alexander-Huet offer their view of 2020 trends that may endure into the new year.

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How COVID layoffs could exacerbate agencies’ talent crunch

Agency leaders discuss how these layoffs feel different than previous ones, and what kind of models they see for the future.

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ICYMI: Alex Panousis joins NABS national board

Plus, Pinterest ups its functions for boards and Twitter asks users to re-consider their language.

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Taking the reins in a time of crisis

Just as Canada was locking down, Carat’s Alexandra Panousis was settling into the corner (home) office. How does an agency leader establish trust from a distance – and during turbulence?

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Brand building in unprecedented times

With the world on pause, is now a good time to turn the focus from bottom-funnel efforts and back to brand building?

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Alex Panousis named CEO of Carat Canada

The former Havas executive leader joins the Dentsu network to begin a new chapter in a more complex business environment.

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Introducing Media in Canada’s 2020 advisory board

The eight-member editorial board will serve as a resource for MiC and help shape coverage throughout the year.

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How agencies feel about Accenture’s newest change

Some say this could be an opportunity for agencies to show their unique skillsets.

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Sour Grapes: Don Cherry, diversity and the future of hockey

Buyers and analysts weigh in on the changing landscape of the sport following the controversial personality’s firing from Sportsnet.

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TTC wifi logins are up, but is that a win for brands?

Mindshare CEO Devon MacDonald and Havas Village CEO Alex Panousis on why nine million impressions doesn’t necessarily mean customers are engaging with ads.

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Alex Panousis upped at Havas

Panousis will now lead the Havas Village, which encompasses creative and digital operations, while Valérie Beauchesne has joined as VP of media.

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Are brands missing opportunities with the 50+ cohort?

Buyers and media pros discuss what brands get wrong about the demo – and how to change their approach.