Articles Tagged ‘Amazon Prime’
Pet Valu using Canadians’ screens to inspire playtime with pets
The brand’s new ad will air on Home Network, Amazon Prime, mobile games and social media.
How Gen Alpha watches TV: MTM
Anglophone households with children are 17% more likely to subscribe to SVOD services than the average.
Prime Video unveils game show programming block
The Winning Wednesday lineup includes four new game shows.
Telus expands its EnContinu+ streamer
The service includes two new bundles with access to Club illico, Netflix and Prime Video.
Fewer Canadians are subscribing to SVODs: MTM
Almost a quarter of households have altered their streaming services to save money.
Big changes are afoot for live sports, say media buyers
Execs say there are a whole host of benefits and issues when it comes to streamers striking deals with sports leagues.
Crave is ready for (Amazon) Prime time
The Canadian streamer will soon be available on Amazon Prime alongside Paramount+, Starz, MGM and others.
Almost four in five Canadian adults access online audio content
A new MTM report shows that streaming audio listening is most likely in anglophone Canadian households with higher HH incomes.
The lines between streaming and linear TV continue to blur
The landscape is in major flux, with the debut of ad tiers, bundles and live appointment viewing entering the streaming space.
Amazon sets date for advertising rollout on Prime
Execs from Horizon Media, Cairns Oneil, Cossette Media and Glassroom weigh in ahead of the Feb 5 launch.
Vividata’s fall report shows streamers up 57% since 2021
The measurement co’s latest report shows that the popularity of streaming content is continuing to rise unabated, both on the video and audio fronts.
Amazon Prime Video launching ad-supported tier in 2024
The platform will not make pricing changes to current Prime memberships, but it will offer an ad-free option for an extra fee.
Spotted! The Grand Tour hits Toronto (sort of)
Hosts Jeremy Clarkson, Richard Hammond and James May couldn’t be at the activation, but they were there in hockey-themed spirit.
Pay TV popular, but viewed as ‘supplemental’: study
A new study by TiVo shows that most people combine OTT and TV, but view them differently.
TV and OTT subscriptions almost equal: study
Plus, Amazon Prime and Sportsnet Now are making waves.
