Articles Tagged ‘A&W’
Spotted! A&W says this is the last straw(s)
The QSR’s remaining 140,000 straws were used to send a positive message.
A&W goes beyond its traditional social strategy
The QSR is experimenting with psychographic profiles and lookalike audiences as opposed to its standard demographic approach.
A&W hopes to snap up millennial spirit
The restaurant chain’s annual Burgers to Beat MS campaign was promoted through custom geotags on the youth-friendly social platform.
How A&W is reaching millennials
Why the QSR partnered with Facebook and Vice to produce a three-part branded content documentary.
Spotted! A&W’s new delivery service
The QSR brought burgers to the Penticton River Channel to launch a more fun tone for the brand online.
Instagram high on inaugural Canadian ad rollout
The image-centric platform has rolled out its first advertising results, with Canadian Tire seeing an ad recall boost of 45%.
Rogers launches SMS deal service
The new Rogers Alerts program will allow participating retailers, such as Sears Canada and Future Shop, to send geo-targeted ads to Rogers wireless customers near its stores.
Super Bowl advertisers revealed
CTV reveals what brands bought airtime during the big game, with Labatt returning as a full-game presenting sponsor.
