Articles Tagged ‘Barb Williams’
CBC looks to extend the reach of its podcasts with new YouTube channel
The broadcaster plans to add more video content and build its digital audience.
Upfronts ’21: CBC focuses on flexibility and building from within
Homegrown programming and a focus on shows fit for brand integration will keep the broadcaster’s momentum going into the upcoming Olympic season(s).
CBC eliminates 130 positions
EVP Barb Williams says COVID-19 “doesn’t change” that the pubcaster was already facing a shortfall due to advertising declines.
How can networks cope with no new content?
Broadcast heads discuss how they’re mapping out their schedules during lockdown, and what discussions look like with the CMF and CRTC.
As viewership rises and ads go down, broadcasters talk experimentation
Broadcast heads discuss the implications of frozen production pipelines and schedule overhauls in a climate where ad revenue has slowed to a trickle but viewership is spiking.
CBC outlines the three pillars of its updated structure
The changes include new roles for Sally Catto and Susan Marjetti, and a decentralizing of CBC’s media operations.
CBC ups Chris Wilson to head sports
After filling in for former executive director Greg Stremlaw in the interim, Wilson, a former director of marketing at Swimming Canada, can make it official.
Barb Williams to join CBC as EVP
Williams, who announced her retirement from Corus Entertainment in October, will assume the new role in May.
Barb Williams to retire from Corus
The veteran broadcasting exec is exiting Corus Entertainment at the end of the month.
Fall TV 2017: Specialty targeting shifts
While conventional is coming back to its broad audience strengths, specialty is fine-tuning its niche targets.
Upfronts 2017: Corus’ star-studded fall TV strategy
The aim was “big stars and big brands” for Global and specialty networks like Showcase and W.
Media leaders on ‘adlergic’ audiences, an ad-free CBC and new revenue streams
Media execs from CBC, Corus and Bell on the challenges they face for ad dollars.
Upfronts 2016: Corus focuses on scale, data, Joel McHale
The newly merged broadcaster officially unveiled its programming and advertising pitch to buyers and execs on Thursday night at Maple Leaf Gardens in Toronto.
TV needs guidelines, not regulations, Shaw tells CRTC
Company executives stressed allowing market forces to decide on pick-and-pay and cable unbundling in its Let’s Talk TV presentation. (Shaw Media EVP of content Barb Williams pictured)
Up all night to get ratings?
Checking in with broadcast and media execs on the current value of overnight ratings and the changes that need to be made to the system.
