Articles Tagged ‘Bell Canada’
TD Bank focuses on Beaches Jazz Festival to support local growth
As a returning sponsor of the festival, the brand aims to support Canadian music while deepening its impact on local communities.
Industry news: Buzzfeed is building its own social platform
Meanwhile, Breakfast Television loses its hosts and Bell is offering 1,200 employees buyout packages.
iHeartRadio partners with Corus to add 39 radio stations
The addition allows the audio platform to offer listeners more format choices among thousands of radio stations, playlists and podcasts.
Sean Cohan named president of Bell Media
The former A+E executive will succeed a retiring Wade Oosterman on Nov. 1.
Overactive Media continues to evolve
The Canadian esports company announces multiple partnerships, a rebrand and a look at its new Toronto-based HQ.
Provincial governments boost their radio buys: Media Monitors
Pushes informing the public about lockdowns and safety measures topped the airwaves in both Toronto and Montreal.
Most-read MiC: Media owners’ year of uncertainty
The CBC features prominently among our most-read stories about publishers, broadcasters and their challenging year.
Bell Canada acquires Environics Analytics
Bell Media clients will get direct access to the analytics firm’s segmentation products.
Bell Media revenue stable in Q3, but TV still a challenge
CEO George Cope said there is more work for Bell to do to maximize ad dollars through strategic placement.
BDUs defend skinny basic implementation in CRTC hearing
Videotron, Rogers, Shaw and BCE’s introduction of basic channel packages and flexible pricing options went under the microscope in Gatineau, QC.
Canadians tune in for the Junos
The Canadian music awards show registered a significant spike in viewership in the millennial demo over last year’s numbers.
Pizza Pizza buys the top: Media Monitors
The QSR bought the most radio advertising in Toronto for the week of Feb. 1 to 7.
Personalized marketing needed to target millennials: report
Almost three-quarters of Canadians surveyed said that they would disengage with brands that send out mass, impersonal communications.
Audi Dealer Association wins the week: Media Monitors
The car co bought the most radio advertising for the week of June 8 to 14.
Ford Motor Company takes the week: Media Monitors
The automotive co bought the most radio advertising in Toronto for the week of June 1 to 7.
