Articles Tagged ‘Blue Ant Media’

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Makeful unveils originals for summer slate

The Blue Ant Media-owned lifestyle net has added two original programs to its lineup this summer: Holiday Makeover (pictured) and Make it Big, Make it Small.

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Adult colouring craze hits Cottage Life

Beaver Homes & Cottages sponsored the colourful idea, which is a first for the magazine.

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Blue Ant Media hires digital lead

Andrew Lane is moving to Blue Ant Media, becoming its director of digital solutions.

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Ryan Fuss joining Vice Canada

The former Blue Ant Media SVP has joined the company as its CRO.

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Blue Ant ups Jamie Schouela, shuffles execs

As the media co expands globally, it has placed Schouela in charge of its Canadian networks and put Makeful under Vanessa Case.

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Blue Ant Media launching OTT service

The media co has partnered with adRise to bring ad-supported streamer Tubi TV to Canada.

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Love Nature cultivates content deal with WWF

The first-ever partnership between Blue Ant Media’s nature channel and the global conservation body aims to educate Canadians about freshwater issues.

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Blue Ant and Google drive new strategy for Ford program

The car co has swapped celebs for real people in its new campaign, adding Google for an added distribution push.

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ICYMI: YouTube’s subscription service, Polar’s new exec

In case you missed it: YouTube is launching an ad-free subscription service, Polar has hired a former Google exec and Dive Networks signs with the CFL.

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Blue Ant rebrands Bite TV

The newly-branded Makeful, which launches this Monday on TV, seeks to reach a niche audience of women passionate about craft.

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Blue Ant’s strategy clicks with Canon

The digital imagery company is targeting an untapped market by creating content for baby boomers online.

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Changes at the top for Cottage Life Media

Terry Sellwood is retiring as president this summer, with Penny Caldwell being promoted to publisher of the magazine.

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The fight for specialty channel survival

Industry members weigh-in on the potential casualties of next year’s specialty TV shift.

Epic Meal Time

It’s Epic Meal Time for Taco Bell Canada

In a first-ever collaboration with a YouTube food channel, the Tex-Mex giant targets a millennial audience.

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Cottage Life and SC Johnson bug out

The Blue Ant property has teamed with SC Johnson’s Raid and OFF! brands on a new content marketing program.