Articles Tagged ‘branded podcasts’

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Acast partners with Donovan Bailey for new podcast

The weekly series will be ad-supported and feature integration opportunities for brands looking to lean into Bailey’s fan base and potential new audience.

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Pattison adds podcasts to its media mix

The media owner has partially acquired full-service podcast production company Everything Podcasts to jumpstart its foray into the channel.

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What does your brain look like on branded podcasts?

Neuroscientists tested regular podcast listeners, finding higher engagement, brand awareness and purchase intent with branded audio content.