Articles Tagged ‘Brian Fitzpatrick’


Invisible cars and bus shelter jukeboxes: MiC’s Global Tour

Laura Gaggi from Gaggi Media and Brian Fitzpatrick from Mindshare share their thoughts on OOH campaigns from brands including Coca-Cola and Mercedes-Benz.


Campaigning for Valentine’s Day

MiC asks execs from Carat and Mindshare if they are feeling the love for Feb. 14 campaigns from brands including Wind Mobile and Heineken.


Ad exchanges: the industry weighs in

Media industry players Brian Fitzpatrick of Mindshare and Rebecca Shropshire of UM Canada on the increase of real-time bidding in Canada.