Articles Tagged ‘Broadsign’
Broadsign and Scope3 look to make DOOH emissions data more precise
The partnership gives sustainability-minded media buyers access to carbon insights for over a million screens worldwide.
Broadsign unveils OOH AI assistant
The new tool can process and categorize creative automatically.
Broadsign acquires European DOOH ad tech provider
The partnership will help to expand OutMoove’s targeted DOOH campaign tools globally.
Pattison and Broadsign deepen their relationship
The partnership enables the streamlining of daily operations and the unlocking of potential new revenue.
Broadsign releases State of Static OOH report
Out of Home continues to thrive even with the recent strength of dynamic, digital signage.
The Verdict: How Holt Renfew used OOH to ‘sign’ up new customers
The retailer’s highly strategic pDOOH campaign designed to capture ex-Nordstrom shoppers looking for a new retail destination.
Broadsign and Zitcha partner on platform access
Zitcha is integrating Broadsign’s OOH ad platform into its retail media platform.
Illumin integrates Broadsign’s DOOH inventory into its platform
The integration makes it easier to buy and execute DOOH ads alongside TV, display, native, video and connected TV ads.
Vistar Media and Broadsign partner to provide integrated mediation
The integration will allow media owner to assess ad demand from both platforms’ SSPs simultaneously.
StackAdapt and Broadsign partner to expand access to DOOH
The two ad tech companies are looking to unlock more client opportunities in Canada and internationally.
Broadsign releases the next generation of its OOH platform
The refresh is meant to centralize more features and make operations management more efficient.
Broadsign adds header bidding to DOOH platform
The company’s Reach platform now accepts and manages bids from multiple SSPs.
Broadsign rebrands DSP and expands to new markets
The platform previously known as Campsite has a new name and new customers in the U.S. and Australia.
Broadsign hires John Dolan as global head of media sales
Dolan takes on the newly-created role to oversee the global programmatic OOH business.
Broadsign introduces DOOH optimization engine
The feature analyzes a network’s inventory and checks for availability before reallocating ads to different slots.
